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How our craft beer of the month club works

how our craft beer of the month club works

Have a hankering for a new batch of some of Canada's finest craft beers every month? If your answer is something along the lines of “Oh boy, do I ever!” then it looks like you’ve come to the right place. The process is pretty simple, and can be summarized into four easy steps.

But wait, there’s more! To truly get the most out of your brilliant new beers, you’re going to have to ensure you savour them like a right properconnoisseur.

First, decide if you want to enjoy your beer in a glass or bottle. There’s nothing wrong with drinking directly from the bottle, but pouring it into a pint glass will release the full aroma and subtle nuances that make each beer special.

Next, take a whiff. A sharp sniff will draw in the beer’s aromas, and help prepare your tastebuds for what’s to come next.

Drink in small to medium sips (don’t chug), and allow the beer the opportunity to delight your taste buds before swallowing. Take your time, and let the beer coat your tongue to ensure you discover everything it has to offer.

Finally, make use of obscure pretentious jargon to describe what you just experienced. This way, everybody around you will KNOW you’re a true beer enthusiast. Consider terms such as “mouthfeel,” “sessionable,” and “linalool” to really get your point across.